Food Pop-Up Shop

AshaPops crafts vegan, gluten-free snack puffs made from popped water lily seeds (makhana) inspired by Ayurveda and ancient Indian superfoods. Brand emphasises low-calorie, allergen-friendly design.

Jazba Community Featured Brand

Aunty Misri brings global inspiration into your kitchen with DIY baking kits that make homemade indulgence fun & accessible. Each egg-free, beginner-friendly kit is crafted with clean ingredients — empowering you to bake, share, and create sweet memories in just 20 minutes.

Jazba Fellowship 2024

Blending South Asian flavors with clean, thoughtful ingredients, creating craveable bites. Spreading the connection between tradition and modern snacking.

Jazba Bazaar 2025

A modern twist on India’s classic fennel seed digestive — roasted to perfection with pure, powerful ingredients. Fresh, flavorful, and fun, Chikka Chikka makes gut health feel good (and taste even better).

Jazba Fellowship 2025

Confusion Snacks makes snacking exciting again by taking familiar dry-roasted peanuts and elevating them with bold, Indian-inspired flavors and global spice blends. Clean, craveable, and made with non-GMO avocado oil, they’re gluten-free, plant-based, and flavor-packed.

Jazba Community Featured Brand

The Cumin Club brings 30+ regional Indian meals to your table — preservative-free, ready in minutes, and crafted to celebrate the flavors of home wherever you are.

Jazba x Sprouts Pitch 2025 (Selected)

Doosra is a modern snack brand offering Indian snack mixes blending traditional desi flavours with playful, craveable formats.

Jazba Community Featured Brand

Small-batch Indian hot sauces handcrafted in the Hudson Valley — inspired by the bold, vibrant flavors of Indian street food. Fresh, fiery, and full of soul, Garam Goddess adds a dash of desi heat to every dish.

Jazba Fellowship 2025 & Jazba x Sprouts Pitch 2025 (Selected for 2026)

Godavari Chocolate crafts single-origin chocolate in the heart of Andhra Pradesh—where sustainable farming, traditional fermentation, and natural ingredients come together in every bar.

Jazba Bazaar 2025 & Jazba Fellowship 2025

Heritage Kulfi is a premium ice cream brand that reinvents the South Asian dessert kulfi in rich, globally available frozen formats. Flavors include saffron, rosewater, cardamom chai, mango & more.

Jazba Community Featured Brand

Bringing bold Indian flavors to modern snacking, Keya crafts gourmet chips and seasonings made with real ingredients — perfectly spiced, irresistibly crunchy, and made for every craving.

Jazba x Sprouts Pitch 2025 (Selected)

Khalo offers Ayurvedic-inspired cooking pastes crafted to be cuisine-agnostic and easy to integrate into everyday meals. These organic olive-oil–based blends support gut health and wellness without requiring specialist knowledge.

Jazba Community Featured Brand

Masala Bliss creates handcrafted achars and chutneys, using premium, traditional ingredients to add warmth, culture, and comfort to every bite.

Jazba Bazaar 2025 & Jazba Fellowship 2025

PUR Spices creates globally inspired spice blends and sauces that make everyday cooking bold and simple. Clean ingredients, Allergen-8–free, and full of flavor — made for real kitchens, real meals, real life.

Jazba Community Featured Brand

Rooted in Punjabi-American culture, Panj River reimagines Indian snacks for everyday adventure — blending tradition, nostalgia, and bold California spirit in every bite.

Jazba Fellowship 2025

Traditional Indian snacks made with love by a team of young adults with special needs — Rishi Snacks celebrates inclusion, flavor, and the joy of shared traditions.

Jazba Fellowship 2025

Sach Paneer makes small-batch, organic paneer that’s unbelievably fresh, soft, and clean. Crafted from pasture-raised dairy, it brings restaurant-quality texture and flavor to home cooking, snacking, and everyday desi meals.

Jazba Community Featured Brand

Crafting delectable desserts from whipped yogurt, Saffron Story brings a fresh twist to indulgence with unique flavors that delight and elevate every occasion.

Jazba Fellowship 2024

Rooted in Indian heritage, Satya Blends transforms family recipes into versatile spice mixes that celebrate flavor, tradition, and love — bringing generations of taste to every table.

Jazba Fellowship 2025 & Jazba x Sprouts Pitch 2025 (Selected)

Simply Bhonu is a modern homage to Indian and Parsi heritage. From Chai tea bags to Parsi Dhansak Vaghar Spice Blends, founder Peri Avari blends the time-honored family traditions with a modern flair.

Jazba Bazaar 2025 & Jazba Fellowship 2024

Bold, all-natural sauces crafted with love and a kick of Indian spice. Vegan, dairy-free, nut-free, and gluten-free — Simran Cooks brings homemade flavor and family tradition to every bite.

Jazba Fellowship 2025 & Jazba x Sprouts Pitch 2025 (Selected for 2026)

Sukhi’s Gourmet Indian Foods is a woman-owned, family-operated brand producing authentic Indian-style frozen entrees and meals, built for convenience and flavour.

Jazba Community Featured Brand

Crafting gourmet condiments and culinary creations that blend Indian heritage with global flair, The Flavorsmith turns everyday meals into elevated flavor experiences — bold, handcrafted, and full of character.

Jazba x Sprouts Pitch 2025 (Selected)

Utsav Foods is a startup committed to revolutionizing the food industry by providing millet-based, preservative-free food products that cater to the growing demand for healthy, ready-to-cook, and eat options.

Jazba Bazaar 2025

Varah Gourmet Luxuries is a unique food gifting business that redefines gourmet experiences, proving that gifts can be both visually stunning and genuinely wholesome.

Jazba Bazaar 2025 & Jazba Fellowship 2024

Yoga Pops is a better-for-you snack brand creating crunchy popped water-lily seed snacks inspired by Ayurveda; plant-based, non-GMO, grain-free & allergen-friendly, positioned for mindful munching.

Jazba Community Featured Brand