Our Mission
The Jazba Collective is a non-profit dedicated to elevating South Asian brands. We support passionate founders across North America who are building brands that infuse a contemporary South Asian twist into food, beauty, fashion, home decor, education, and health. Through community engagement, education, and our shared networks, we aim to help them connect to each other and to retailers, wholesalers, e-commerce, influencers, capital providers, and media.

2026 Jazba
Fellowship Program
The 2026 Jazba Fellowship Program is an exclusive, application-only opportunity for South Asian founders building consumer brands ready for growth and scale. Centered on the unique experiences of South Asian entrepreneurs, the Fellowship offers expert-led learning, personalized mentorship, a comprehensive business curriculum, pitch-readiness training, and a supportive founder community. Open to brands across food & beverage, fashion, beauty, home décor, toys/games, education, and health & wellness, the program helps founders sharpen strategy, strengthen operations, and unlock meaningful industry connections.
​​
Applications open online: Monday, December 1, 2025
Submission Deadline: Friday, January 9, 2026 11:59 PM PST
Notification by: Friday, January 30, 2026

Upcoming Events

Stay Tuned for Updates

Introducing the Members-Only
Jazba
Community

The Jazba Slack community is our invitation-only space for founders committed to meaningful collaboration. Access curated discussions, opportunities, and shared expertise exclusively for Jazba members.
Become a Jazba Member (free of charge) to join our Slack community.
Congratulations to our 2025 Jazba Fellowship Cohort

Introducing our Founding Board Member, Hari Avula!
With 30+ years of global experience in strategy and finance across consumer goods, retail, and healthcare, Hari brings incredible expertise with consumer brands. He most recently served as Chief Financial and Strategic Officer at Clif Bar & Company, leading its acquisition by Mondelēz International, and has held leadership roles in finance & strategy at Walgreens Boots Alliance and PepsiCo. Currently, Hari serves on the Boards of Sprouts Farmers Market (NASDAQ: SFM) and Believer Meats, while actively championing non-profits focused on healthcare, nutrition, and education. We're thrilled to have Hari help us elevate The Jazba Collective! Welcome, Hari!


